Archive for the ‘o2 litmus’ Category

New survey on mobile operator developer communities

Wednesday, July 29th, 2009

New survey on mobile operator developer communities . Let us know what you think http://bit.ly/Lw2gR

Changes to the O2 Litmus App Showdown

Tuesday, July 28th, 2009

Last week, we launched the O2 Litmus App Showdown, with a prize of £10,000. Whilst we had a very positive response from the community, there was also some constructive feedback on how to make the competition better.

When we were planning the competition, we were keen to ensure we could involve as many O2 customers in the judging process as possible. This caused a problem for developers though, as they would have to give up 95 of their slots required to test apps – slots that as any iPhone app developer knows are extremely valuable.

We listened to the community for guidance on the optimum number of slots reserved for the developer and have subsequently had a chat about structuring things to make sure it works for the developer community.

These are the slight changes we’re proposing:

· The panel of judges will be made up of 20 app-loving iPhone users
· Developers will now only need to keep 20 of their 100 slots free for the Showdown

We put this to the O2 Litmus community and received positive feedback on the forums. Hopefully this amendment to the rules means that there is now no reason for you not to enter the App Showdown.

That £10,000 is one step closer!

O2 App Showdown

Monday, July 20th, 2009


It’s been a while since I have had a chance to post here, although I’m doing better with the old Twitter updates!

It may have looked quiet from the outside for a few weeks, but believe me its been 100mph behind the scenes.

This morning the O2 App Showdown went live – a two month competition to find a great iPhone App for O2, with a £10,000 prize and great publicity for the winning developer. You can find out more here: www.o2litmus.co.uk/appshowdown

Along with the competition, I’m pleased to announce that O2 Litmus now supports the promotion of iPhone App’s hosted within the iTunes App Store. This means developers can now promote their apps via O2 Litmus, helping address a common complaint amongst developers – “With the thousands of apps inside the App Store, just how do I get visibility?”

Today’s announcement is just the first of few we have lined up, so stay tuned ;-)

New O2 Litmus Software Release Live, 11th June 09

Thursday, June 11th, 2009

The team has been busy beavering away behind the scenes to bring you the latest O2 Litmus release which went live today.

Firstly O2 Litmus is now connected into O2 UK’s shiny new infrastructure. This should be invisible to you, but it means that we are now super cool and future proofed! We can also start exposing more functionality from inside O2, enabling Developers to make better and more intelligent apps, meaning O2 Litmus members get more functional and personalised services.

If you have heard me speaking at a recent conference or have attended one of our developer days you will know this area is of particular interest.

This new release contains updates of our previous API’s, plus no less than four new API’s providing a rich set of functionality, allowing you to query everything from the users location, through to what type of device a customer is using, down to they have an all you can eat mobile data bolt on provisioned on their account.

Note we have updated the Developer & Member terms and conditions to take into account this new functionality – please review and ensure you understand them, here.

Finally have also updated the O2 Litmus FAQ’s, where you can find out more information on the new API set

I hope you enjoy these new features, and as every please tell us what you think, or would like to see next via the forums.

Have fun!

Win the chance to go to the Mobile Web 2.0 Summit!

Wednesday, May 27th, 2009

Win the chance to go to the Mobile Web 2.0 Summit!

We’re giving five developers the chance to go to the Mobile Web 2.0 Summit, which takes place on Wednesday 3rd June 2009 to Thursday 4th June 2009 at the Jumeirah Carlton Tower in Knightsbridge, London

I’ll be speaking on the Wednesday on ‘Mobile Operator 2.0’ and the changing the business model and strategy of operators. That’s followed by a roundtable and panel discussion on the development of operator strategies in relation to increasing mobile user engagement and new approaches to working. The two days brings together some fantastic speakers and panellists, so it should be a great event.

To be in with a chance of winning one of the five passes to Mobile Web 2.0 Summit, just complete the following steps:

1. Register on O2 Litmus at www.o2litmus.co.uk
2. Send an email to james@o2litmus.info with the subject line ‘Contest‘ and the following:

  • Your O2 Litmus username
  • A 140 character twitter-style sentence explaining why you should be one of the developers to go to the Mobile 2.0 Summit with O2 Litmus.

The competition ends at midnight on Thursday 28th May 2009. Winners will be announced on Friday 29th May 2009 on the O2 Litmus site, with the five winning developers being contacted by email after the competition closes with further details on how to get their passes.

Best of luck and don’t forget – our latest marketing campaign is due to go out to hundreds of thousands of O2 customers, so get uploading your applications to O2 Litmus now!

James
www.twitter.com/jamesparton

O2 Litmus Roadmap Developer Session

Friday, May 1st, 2009

O2 Litmus Roadmap Developer Session
Originally uploaded by jamesparton

O2 Litmus held its first “Live Road Mapping” event on Wednesday this week where we had a good dialogue with some of our member Developers. A big thank you for Elayne and Graham for running to the shops to buy a VGA cable for the projector to avoid a disaster!

You can find the topics covered by visiting the Developer Day thread in the Roadmap section of the O2 Litmus forum. Please be sure to give us your views on the debate.

Next up, O2 has also just announced its X Prize competition. If you are a UK entrepreneur be sure to check it out here: http://www.o2.co.uk/xawards

Finally the next of our marketing campaigns to the O2 customer base begins shortly, so make sure you are uploading your applications to O2 Litmus in anticipation of a larger and fresh audience.

O2 Litmus Update

Monday, April 20th, 2009

Hello All,

Lots to update you regarding O2 Litmus.

We have delivered a couple of new software releases in the past week, bringing some great new functionality to O2 Litmus. First was the introduction of “Premium Testing” powered by our partner Mob4Hire. You can read the press release from Mobile World Congress here.

Next up, in response to Developer demand, we have introduced support for web based services. So now a developer is not forced to offer a downloadable application when they publish a new project. Now the offer can simply be a URL based service consumed via the mobile phone or PC web browser. We hope this move opens up a rich vein of creativity and starts to move O2 Litmus into catering for PC as well as mobile users.

We have our “Live Road Mapping” session coming up next week which we are all excited about. The original allocation of tickets was quickly snapped up so we added a few more. Be sure to register asap. It will be a great opportunity to meet the team behind O2 Litmus, network with likeminded people, and most importantly tell us how you want O2 Litmus to develop over the coming months. You can get all the details here.

Before we know it the Summer conference season will be upon us and after the stir we have created since launch, O2 Litmus is in demand!!

Here is my current 2009 “fixture list”, I hope to see you at one of these events:

Mobile Operator Smart Pipes & Applications, London, 19-20th May, 2009
Mobile Web 2.0 Summit, London, 3rd – 4th June, 2009
Being Digital 2009, London, 9th – 10th June, 2009
Mobile 2.0 Europe, Barcelona, 18th – 19th June, 2009
Mobile Entertainment Market (MeM), London, 23rd – 24th June, 2009

Until next time,

James

www.twitter.com/jamesparton

“Official” O2 Innovation Day Video

Thursday, April 9th, 2009

A little late, but here is the video created by the O2 team capturing the essence of the day:

Also thanks for all the interest in the O2 Litmus Roadmapping event. We sold out the initial 40 tickets, but have just added another 20, so get ‘em while they are hot ;-)

O2 Litmus Live Road Mapping

Thursday, April 2nd, 2009

Come join us for a few drinks, some food, some networking, and to hear about some ideas we have for O2 Litmus. More importantly you tell us what you want to see in it, hence the title – live road mapping!

For more info and sign up visit: http://o2litmus.eventbrite.com/

Look forward to seeing you there.

O2 Innovation Day

Tuesday, March 24th, 2009

I was hoping to write this up sooner, but just a few thoughts on the recent O2 Innovation Day that was held at the rather nice Matter Club inside The O2 complex in London on the 16th March 2009.

This was the second year in a row that my team had organised the Innovation Day.

The idea behind the day is to get O2 people out of their day to day working environment. Bring in leading companies that are shaping the agenda of ours and adjacent industries, share knowledge, make connections and stimulate the creative juices.

We learnt a lot from last year’s event, and judging from the feedback I have seen I think we successfully applied a lot of the learning’s. We brutally chopped the Powerpoint, we focused on panel debate and interactivity, and most importantly we opened up.

This year saw a number of companies invited in to demo and network with O2’s senior leadership team. O2 Litmus played its role, with two competition winners (Ribot and Fring) taking their place alongside more established O2 partners like Microsoft & Nokia. I hope this provided some interesting conversation and business development opportunities.

You can read the thoughts of Antony from Ribot here.

You can also watch a couple of Antony’s video’s:


O2 Innovation Day – morning hello part 1 from ribot on Vimeo.


O2 business strategy innovation from ribot on Vimeo.


James Parton introduces O2 Litmus from ribot on Vimeo.


James Parton on O2 Litmus part II from ribot on Vimeo.


James Parton on O2 Litmus part III from ribot on Vimeo.


O2 Innovation Day – Sesson 1, Mobile application and services from ribot on Vimeo.


O2 Innovation day – session 1, Mobile application and services part 2 from ribot on Vimeo.

Hopefully events like this reinforce that O2 Litmus is helping to drive cultural change inside an Operator like O2, and shows we are willing to air our dirty laundry, wrestling with key challenges in an open and collaborative way.

It also tangibly demonstrates we don’t know all the answers, but by using vehicles like O2 Litmus we are genuinely looking to the market and our customers to help shape the future.